Chesterfield CASA
Chesterfield CASA is a nonprofit organization that that empowers volunteers to advocate for children who have experienced abuse and neglect.
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As the marketing intern I develop multiple concurrent marketing campaigns, strategically aligning messaging to connect with the community, drive fundraising, and increase volunteer recruitment.
Superhero 5k
I led the marketing efforts for this community-based fundraising run, developing a cohesive brand identity, promotional materials, and social media strategy. My work included creating engaging visuals, managing event promotion across digital platforms, drafting press releases, creating flyers, billboards, magazine ads, banners for the website, t-shits, yard signs and more!
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I created 25+ posts for this event, here are some of the highlights.
30th Anniversary
Chesterfield CASA celebrated 30 years of standing by over 2000 abused and neglected children this year.
I re-designed the logo to match this milestone, created a calendar of 2026 events for the website and newsletter, other social media posts, and a promotional flyer for the 30th Anniversery Gala that will occur April 2026.
Discovery Campaign
For volunteer recruitment, I interviewed current advocates about their experiences and turned their insights into a campaign titled the “Discover Campaign.” The campaign invites potential volunteers to discover what makes the advocate experience so rewarding and encourages them to make new discoveries about themselves by joining as advocates.
End of Year Giving
During the months of November and December we will launch our End of Year Giving Campaign. These months are pivotal for donations. We will begin with statistics of the imapact we made in the Chesterfield community in 2025 and will wrap up the year with Giving Tuesday posts to really push for donations.
